2025

Home Builder Challenge

Make $100K Profit Building an Investment Property in 2025 (Even with a Full-Time Job)

Date: May 24 - 26

Location: Virtual Comfort of Your Home

Book a Call to Reserve Your Ticket

2025

Home Builder Bootcamp

Make $100K Profit Building an Investment Property in 2025 (Even with a Full-Time Job)

Date: May 24 - 26

Location: Virtual Comfort of Your Home

Normal Ticket Price $997 Current Price $497

Book a Call to Reserve Your Early Bird Ticket

$25M+

Home Equity

500+

Home Built

400+

Happy Students

Join The Challenge


💥 WHAT You'll Learn


In just 3 days, you’ll discover:


How to Get the Money

to Fund Your First Build (Even if You Have None)


How to Find the Right Land

and Avoid Costly Mistakes


The Real Cost to Build

— And How to Budget Like a Pro


How to Make $50K, $75K, or Even $100K

by Building ONE House


✅ Why Now is the Perfect Time to Start — With or Without Experience


✅ How to Get the Money to Fund Your First Build (Even if You Have None)


Learn the exact funding strategies our students use to break ground without cash in the bank — including hard money, partner deals, private investors, and creative financing hacks. We’ll show you how to structure deals that attract capital, how to leverage your credit (or someone else’s), and how to build a home using other people’s money — legally and ethically.


✅ How to Find the Right Land and Avoid Costly Mistakes


Discover how to identify buildable lots that make sense for your goals — whether you're flipping, renting, or living in it. We’ll break down zoning, utilities, setbacks, and the hidden red flags that can turn your dream project into a money pit. Learn the difference between cheap land and profitable land, how to use tools like GIS maps and county databases, and the exact due diligence steps pros use before ever closing on a lot.


✅ The Real Cost to Build — And How to Budget Like a Pro


Get a clear breakdown of what it really costs to build a home — from permits to punch list. We’ll cover materials, labor, soft costs, hidden fees, and how to build smarter, not just bigger. You’ll learn how to calculate your build cost per square foot, avoid getting ripped off by contractors, and use our proven budget templates to stay on track and protect your profit. Whether you’re building a $200K house or a $2M home, this info will save you thousands.

Last challenge Members

Record Profits

Meet your coach

Gene Johnson

An accomplished self-made millionaire and prominent figure in the real estate industry, Gene's journey began from a place of adversity. Emerging from challenging circumstances, he embarked on a path that has since become a remarkable success story.

Since 2008, Gene's achievements have been nothing short of extraordinary. With a background spanning various facets of real estate, he has served as a top-tier agent, facilitating the sale of more than 2000 homes. In addition, he's proven his prowess as an investor by successfully rehabilitating over 500 properties.

Remarkably, Gene's impact extends beyond individual transactions. His influence is evident in the staggering sales volume he has generated, exceeding an impressive $300 million. Furthermore, his role as a General Contractor has seen him contribute to the construction of hundreds of homes, solidifying his reputation as a visionary leader in the industry.

Meet your coach

Kelley Parker

Kelley Parker is a renowned expert in the world of Fix and Flip projects and a highly respected coach for new builders. With a proven track record of success, Kelley has transformed countless real estate ventures, breathing new life into properties and maximizing their potential. His hands-on experience and deep understanding of the industry have made him a trusted authority in the field.

Over the past few years, Kelley has dedicated himself to coaching and mentoring aspiring builders, helping them navigate the complexities of real estate investing. His personalized approach has empowered hundreds of students to overcome challenges, refine their strategies, and achieve their goals. Kelley’s ability to break down complex concepts into actionable steps has made him a sought-after mentor for those looking to succeed in the competitive world of Fix and Flip projects.

Thanks to Kelley’s guidance, many of his students have gone on to achieve extraordinary financial success, with incomes ranging from six to seven figures. His passion for teaching and his commitment to his students’ growth have solidified his reputation as not just a successful investor, but also a transformative coach who is dedicated to building the next generation of accomplished builders.

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